I giapponesi hanno comprato l’acciaio americano
In June 2025, Nippon Steel acquired US Steel,
with the US government retaining a “Golden Share”. Nippon Steel first announced the $14.9
billion acquisition back in December 2023. And the Japanese steel giant has pursued
the deal despite competing American bids, union disapproval, and seemingly
insurmountable political opposition. US Steel was once the world’s biggest
steel company and remains America’s third largest steelmaker. They
now face considerable challenges. Nippon Steel was also once
the world’s largest steel company. And they now face substantial challenges. The two are now together. In this video, Nippon
Steel’s historic acquisition of US Steel. ## US Steel Recently US Steel has this long, illustrious history filled
with America’s most famous titans of industry. I am going to skip all that and catch us
up on what they have been up to recently. Throughout the 1980s and 1990s,
US Steel undergoes massive site closures and job cuts to become
a competitive company once again. By 2000, the company has reduced
its once-sprawling production US footprint to just three big sites:
Gary Works, Mon Valley, and Fairfield. There are a few minor sites for finishing or ore
work but those three are the big American ones. Despite its slimmed down profile and
greatly improved productivity, the company struggles through the 2000s and 2010s amidst
a global steel glut and weak economic demand. Much trouble can be attributed to the strength of
the Minimills. Minimills use electric arc furnaces and continuous casting to melt down scrap
steel for new steel bars, sheets, or strips. US Steel on the other hand has been an integrated
steel producer throughout its long history. This means owning all the major facilities that
turn iron ore and coking coal into crude steel – notably the coking ovens to produce
coke and blast furnaces to make pig iron. Minimills are more flexible, use 30%
less energy, put out 90% less emissions since they rely on electricity, and can be built
cheaper and closer to where their end users are. They are the canonical example
of technology disruption, taking down the big integrated steel
players in the 1970s and 1980s. Today, over 70% of the steel in the US steel
market is made using electric arc furnaces. America’s largest and most valuable
steelmaker Nucor, for instance, relies on minimills and they make
twice as much revenue as US Steel. Integrated steelmaking also has carbon
concerns. Blast furnaces use a lot of energy and emit a lot of carbon. The
EU has set aggressive carbon targets for the steel sold and used within its borders. So if US Steel wants access to that
market – and they do because their one big overseas asset is an large
integrated steel plant in Slovakia that contributes nearly 20% of revenue –
then they must de-carbonize at great cost. ## A Strategy Shift For a long time, US Steel stuck
to its integrated approach. Then in October 2019, US Steel announced that
they paid $700 million for a minority stake in Big River Steel – which was building
a big, advanced minimill in Arkansas. US Steel thus changed its strategy
to involve both integrated and minimill steel operations – a
strategy called “Best of Both”. In a later interview, US Steel CEO David
Burritt said that he felt that Big River can teach his company a bunch of new things
about how to operate. And US Steel can in turn introduce new customers and
collaborate on advanced steels. People were initially skeptical. Several
recognized the value of minimills, but were unsure if the company can afford
it. The stock slumped another 15% afterwards. A few years later, it seems like the acquisition
is working. The Minimill segment – aided a bit by new tariffs in 2018 – has grown by providing
“electrical” steels for the booming EV motor, automotive, and electrical equipment
industries in the American south and Mexico. This stuff is pretty cool. US Steel
calls it Indux, but it is an ultra-thin, very light non-grain oriented steel that does
not heat up as much when exposed to changing magnetic fields. Useful anywhere electricity
is being turned into motion or vice versa. So not just EV motors but also generators
and transformers. Considering that the single biggest bottleneck in AI data center expansion
is power, that’s a pretty good area to be in. The Big River facility has now been expanded
with a second unit. And going into 2025, nearly 40% of the company’s steel is
produced using electric arc furnaces. Sounds great and the stock loves
it, but this burgeoning Minimill growth has created new tension with US
Steel’s union, the United Steelworkers. ## Labor Tensions Electric arc furnace steelmaking
involves less steps, smaller facilities, and smaller, non-unionized work teams. The USW sees US Steel’s transition to
electric arc furnaces as a plan to shift money away from areas and business
models that favored organized labor. In other words, starving the
unionized part of the company. The most public sign of such was US
Steel’s April 2021 cancellation of a planned $1.5 billion investment to modernize the
Mon Valley works in an area outside of Pittsburgh. This announcement came after US Steel exercised
its option to acquire the rest of Big River Steel. Had the investment gone through, Mon Valley
might have been where those advanced electric steels are made. Now it is being done
in Arkansas, with a non-unionized crew. In a press release, USW International
President Tom Conway said: > It was just two short years ago when U.S.
Steel touted the project and the dedicated workforce there as essential to the future of the
Mon Valley Works and Pennsylvania steelmaking. > The company then moved its attention to
Arkansas when a shiny new object caught its attention in the form of Big River Steel. ## Buyers Emerge US Steel’s developing turnaround has
brought buyers out of the steelwork. Per SEC filings, in the second quarter of
2023, two companies – a steel company and a private equity consortium – approached US Steel
unsolicited about a joint venture or asset sale. US Steel passed. In July 2023, the
first company – reports suggest either ArcelorMittal or Nucor – offered
to buy US Steel outright for $31.50 a share. The board rejected it because the
price was too low, and antitrust risk too high. Then in August 2023, Cleveland-Cliffs crashes
through the wall like the Kool-Aid man with an unsolicited buyout offer worth $35
per share or $7.3 billion in total. Cleveland-Cliffs had once been Cliffs Resources, a raw materials company with iron ore and coal
assets in the US and abroad. Then in 2014, they appointed an outspoken Brazilian-American
named Lourenco Goncalves as their chairman. Goncalves quickly focused the company on
US iron ore and then steelmaking itself. Cleveland-Cliffs rapidly bought AK Steel,
ArcelorMittal USA, and Stelco Holdings. Adding US Steel would complete the transformation
into a national steel champion. However, only half of their offer was in cash. And
the antitrust concerns were significant. The combined company would control 100% of the US
iron ore market so divestments are for certain. And it would supply up to 90% of the steel to the
automotive industry. They will certainly protest. The US Steel Board, wanting
to review it more detail, asks to sign a confidentiality agreement
but Cleveland-Cliffs refuses. Probably because they anticipate going
public with it – and they do. So in the end, US Steel turns down
Cleveland-Cliffs too and in August 2023 publicly announces a search for alternatives. Cleveland-Cliffs announces their
offer too. Their stocks soar. ## Nippon Steel At one time, the Japanese steel
industry was the greatest in the world, with Nippon Steel its
largest and mightiest company. I did a video about Nippon Steel’s origins dating all the way back to the 1900s
so feel free to watch that. Nippon Steel’s most significant ancestor was a
goverment-backed steel facility called Yawata Steel. In the 1930s, the government merged Yawata
with other privately-owned companies to form Japan Iron & Steel, an integrated steel monopoly
controlling both the iron and steel industries. This company was then split into
two after World War II because of its participation in the Japanese war machine. But during a large steel glut in the 1960s, the two pieces merged together again in 1970 to
form Nippon Steel. Whew. Complicated, isn’t it? ## Japan’s Steel Decline Throughout the 1950s and 1960s, the Japanese aggressively built greenfield
steel plants in coastal areas. These plants were not only massive, but also
employed the latest technologies like the Basic Oxygen Furnace. Their steel was often sold
to Japanese automakers or exported abroad. In the mid-1970s, Japan by itself accounted
for almost a third of global steel exports. This jubilant steel market peaked in
1973 with the energy crises. After that, the Japanese steel industry began
declining as the world economy changed, new competition emerged (more on that later),
the Plaza Accord re-valued the Japanese yen, and the domestic Japanese market
plunged into a decades-long downturn. Nippon Steel aggressively managed the change with extensive job cuts (they went from
75,000 employees to just 15,000), cost reductions, shifts to higher value steel
products, and business diversifications. One failed diversification was a move
into semiconductors in the 1980s. After just five years, they realized that
they were totally out of their depth, and sold it off to Taiwan’s UMC
– losing $1 billion in total. ## Nippon’s Big L Those losses were nothing compared to another big Nippon Steel L – their efforts
nurturing foreign competitors. After the energy crises, the Japanese
steel industry began exporting their steel technology and know-how to developing
economies like Brazil and Taiwan. Many customers saw steel as a
cornerstone of industrial policy and wanted their own steelworks.
Japan taught them what they knew. The most egregious efforts were POSCO
in South Korea and Baoshan Steel in the People’s Republic of China. I shall skip
the circumstances of the deals. They were essentially efforts to better relations
between Japan and those countries. But Nippon Steel gave the technology transfer
a full and earnest effort. And it worked. Perhaps too well. POSCO became one of the world’s
biggest and most advanced steelmakers. In 2000, they were the world’s number 2 steelmaker,
and today, they are still number eight. And as for China. Before Nippon came along, Chinese steel production was hopelessly
behind. It took 70 man-hours to produce a single ton of steel. With Nippon’s
complete and total system transfer, Baoshan Steel cuts that down to just 4, blossoming
into Mainland China’s most advanced steelmaker. They eventually absorb others
to become Baowu Steel Group, the world’s largest steel company today. In 2024, Baowu put out 130 million tons of steel, more than the second and third
largest steelmakers combined. Nippon Steel maintained a joint
venture with Baoshan for twenty years until 2024 when they sold their 50% share. People were grateful. POSCO’s cofounder
was very complementary of Nippon Steel and Deng Xiaoping called Nippon
Steel Chairman Inayama Yoshihiro an “old friend of China’s”.
But that is small compensation. ## The Mittal Shock China’s economic rise triggered a wave of
consolidations up and down the steel supply chain. On the steel vendor side, the iron
ore makers combined into global giants like Rio Tinto and BHP controlling
over 70% of the world ore market. And then on the steel customer side,
the big automakers – a critical steel user – were also consolidating. Now the top ten
automakers control 80% of global car production. The steel companies have to size up to match
with these new giants. An aggressive buyer led the way. Throughout the early 2000s, Mittal
Steel – founded and run by the Indian steel magnate Lakshmi Mittal – had grown massive
buying smaller steel makers around the world. In 2006, Mittal Steel launches a hostile
bid for Arcelor Steel, Europe’s largest steelmaker. After a vicious battle worthy
of another video, Mittal succeeds, paying $34 billion to create the largest steelmaker the
world had ever seen up until then: ArcelorMittal. The ArcelorMittal deal deeply shook the Japanese
steel players, because it showed them that even they were not safe. The Japanese steel industry
needed to get bigger to keep up with the rest. These thoughts led Nippon to merge with
Japan’s number three steelmaker Sumitomo in 2012. The new Nippon Steel quickly became
the second largest steelmaker in the world, but has again lost share as the Chinese rise. ## Why Nippon Wants US Steel Over ten years later, the steel industry is
poised for another wave of consolidation. The Chinese steel industry is in the
midst of an immense glut. In August 2024, Baowu Steel Group’s chairman Hu Wangming said
that China’s steel industry was in a “severe” crisis and a “harsh winter”. In other words,
there are still too many steelmakers in China. In 2022, the top 10 Chinese
steelmakers made about 43% of the country’s steel. The government
wants to raise that ratio to 60-70%. You know where this goes. The harsh winter
will be harsh, but it will eventually forge a cluster of ultra-competitive Chinese
steelmakers with global ambitions. Nippon Steel needs to keep up with that,
and Japan’s domestic market is not enough. Vice Chairman Takahiro Mori has said,
“Growth can be only expected overseas”. Chairman and CEO Eiji Hashimoto has talked about
creating an “iron triangle” between Japan, India, and United States. And the US picking up a
more protectionist bent – i.e. tariffs – means establishing and growing a sufficient
US beachhead inside the tariff wall. ## Shopping for a Deal In late August 2023, Nippon Steel signs a
confidentiality agreement with US Steel, officially entering the horse race. In September they offer to purchase only
US Steel’s minimills and mining assets for $9 billion, but that was rebuffed. With
Cleveland-Cliffs raising their offer, US Steel asks Nippon to buy the whole company. So
Nippon Steel comes back with a very good offer. After evaluating the offers, US
Steel invites the five most serious bidders to the second round. Concerned
about the substantial antitrust risks, they ask these parties for a
“Hell or High Water” clause. I love this phrase, Hell or high
water. It essentially makes the buyer do whatever it takes to close the
deal. Antitrust. Politics. Whatever. Cleveland-Cliffs rejects that clause,
telling US Steel that they are willing to sell up to $2 billion of assets to
fulfill the US Government’s antitrust concerns but no more. They also raised
their termination fee to $1.5 billion. Nippon Steel initially rejected the clause too.
But after US Steel told them their offer wasn’t competitive, Nippon put it into the contract
in December 2023 – assuming that the effort doesn’t materially affect their legacy US assets.
Nippon Steel already has two factories in the US. Now we cookin’. This – plus a very nice all-cash
offer of $55 per share – gave US Steel the confidence to move forward. A week later, the
board voted its approval and the deal announced. ## Reactions Knowing what happened next, the Hell or High
Water clause makes a whole lot of sense. Right from the get-go, the optics of an
iconic, 122-year old steel company being bought by – of all companies Japan’s Nippon
Steel – were not great. People have long memories. And in their minds, Japan and their
cheap steel imports killed the Good Old Days. And even setting that history aside,
people expressed concerns about a foreign country “owning” US Steel. Isn’t steel really
important? Isn’t this a national security issue? For their part, the USW long ago
announced that it exclusively favored Cleveland-Cliffs as the buyer.
The two have a long working relationship. The USW’s international
president told Reuters in 2023: > Cliffs is committed to the blast furnace
segment of the steel market and U.S. Steel is not Of course, government got involved. The
US President at the time Joe Biden had long supported unions. And Pennsylvania,
the state where US Steel is headquartered, would be a critical swing state in the
then-upcoming presidential election. In March 2024, the president
says that he has concerns about the deal. Various senators and then
candidate-Trump also say the same. For the workers, Nippon Steel adds
sweeteners. One of which being a pledge to invest over a billion dollars into
Mon Valley and $300 million into Gary Works. And I think that means a lot to the actual
rank and file workers at Mon Valley, who are hopeful. But the USW upper ranks
and US government remain unconvinced. In January 2025, shortly before leaving office,
the outgoing president puts an executive order blocking the deal on national security
grounds. In normal times, a death knell. ## Now What?
So the US Government blocked the merger. Now what? Cleveland-Cliffs pushes for their merger proposal, saying that a Nippon-US Steel deal has
no pathway to close. Which kind of feels like a guy telling a girl to date him
because she’s got no one better around. CEO Goncalves made a few waves when
he painted Nippon Steel in a speech as being “evil” and “far worse than China” because
they taught China how to overproduce and dump. But beyond the politics and name-calling,
the key issue is: What will most likely help the US steel industry modernize and expand
capacity? Cleveland-Cliffs might be from home, but their offer and prospects have
a hard time matching up to Nippon’s. For shareholders, Cleveland-Cliffs’
offer was objectively worse. Nippon offered $55 per share, all cash.
Cleveland-Cliffs’ highest final offer was $54 per share and only
half in cash. The rest in stock. And the stock price has not done
well since the Jan 2024 offer. That is why the deal passed the
shareholder vote by lopsided, North Korean-like margins. 98.1%
of the shareholders voted yes. I know nobody cares about the shareholders, but what about future investments? There are
questions about whether Cleveland-Cliffs has the money to make the formidable investments
needed to modernize US Steel’s facilities. Cleveland’s net income and return on capital
ratios have been declining since 2021. Extensive investments upgrading older facilities
like those once owned by AK Steel – plus buying Stelco for $2.5 billion in 2024 – has left the
company with a heavy debt load in recent years. Earnings are weak and rating agencies are
worried. Can Cleveland afford to invest another billion into Mon Valley? Can they
invest in R&D like Nippon can and does? And by the way. Just because
Cleveland is committed to unions does not immunize them from
difficult economics. They recently closed one unionized factory in
West Virginia in February 2024. Nippon Steel on the other hand is profitable –
$3.7 billion in 2025 – generates a lot of cash, and has debt capacity, having paid
down a good amount of it since 2022. A combined Cleveland-Cliffs-US Steel company
might dominate the American market, but would remain a pipsqueak internationally, lacking
the firepower to improve their competitiveness. So most likely, the company spends the crucial
next few years selling assets, cutting debt, eliminating non-union positions to
save money, and raising prices on customers to take fullest advantages of
a new protectionist trade environment. ## The Golden Share Shortly after Biden blocked the deal on national
security grounds, Nippon sued the US government. In their lawsuit, they accused
the Biden administration of not reviewing the deal in good faith,
instead seeking to curry favor with the USW to get their support for
the 2024 US presidential election. Biden’s party lost anyway – which I reckon
says something but not sure what – and a different administration took power. And if there is something consistent about the new
president, it is that he likes a deal. After unveiling his Liberation Day tariffs
in April 2025, Trump reopened the door to re-reviewing the US Steel deal. And thanks to
some lobbying by people on both the American and Japanese sides, it seems like the new
administration recognized several key issues. Steel is the sinew and skeleton of industry
and manufacturing. And the People’s Republic of China has 13x more steel capacity than the
United States. Nippon is offering to invest $11 billion more into steel plants
on US soil to help close that gap. Side note. How that number is counted
and whether it goes through, who knows, but Nippon is motivated and has the money and
technology to expand the US industrial base. The deal went back and forth
for a while. Since they would be transferring their advanced
proprietary steel technology, Nippon wanted 100% ownership. But the US
government insisted on American “total control”. Finally, Nippon’s offer to issue
the aforementioned Golden Share helped convince the administration. In
mid-June, Trump lifted the block and the acquisition – carefully characterized by Nippon
as a “partnership” – closed shortly thereafter. ## Conclusion I get it. US Steel has a 120+ year
history that involves American giants like JP Morgan and Andrew Carnegie. An
icon of American industrial prowess. But it is a company, not a national park.
And companies with iconic names in the US, Europe and Asia get bought all the time –
sometimes even by foreigners. Aston-Martin, Ferrari, Budweiser, Sharp! Change the name from US Steel to Asianometry
Iron Alloys Corp, and take a hard look at where the company is now, via the latest annual
report. In 2024, Asianometry Iron Alloys net sales fell 13% and profits by more than
half with every steel product category down. There are hundreds of millions of dollars of open
environmental liabilities with more down the line. The company sells a commodity product in
a steel market about 630 million tons in oversupply. And it competes against massive
competitors from the greatest steelmaking nation of all of history. Competitors with
little or no concern for making profits. Things were looking up, but this is a company in
danger. And I think Nippon is a great home. The US Steel name will live on. Pittsburgh’s communities
will get precious new capital. And if the Japanese treat the company like how they once treated its
now-competitors, then US Steel is in good hands.
Links:
– Patreon (Support the channel directly!): https://www.patreon.com/Asianometry
– X: https://twitter.com/asianometry
– Bluesky: https://bsky.app/profile/asianometry.bsky.social
– Newsletter & Podcast (available through Stratechery Plus): https://asianometry.passport.online/
– LinkedIn (feel free to connect): www.linkedin.com/in/jon-y-asianometry
31 Comments
Integrated mills are dinosaurs. Face it.
Not to mention the legacy labor issues.
There is simply too much global capacity.
Boils down to government policy; if there is national interest to maintain domestic production.
Nippon bought US to eliminate competion. 5 years till it is all shut down and basic industry is gone
(crossposting to lighten the mood) While we weren't looking:
Current news: US Steel is now Nippon Steel. The current White House Resident proudly announced "a merger" between US Steel and Nippon Steel, calling it "Nissan Steel, a great car company." This week it was announced that Nippon Steel had bought US Steel. He sold it to Japan. (Nippon is the Japanese name for Japan)
YouTube is giving us a great comedy in a timely manner! Thank you YouTube! Take a break from Donnie and watch
the movie "Gung Ho," with Michael Keaton for free. It is perfect for the time: US manufacturer under new Japanese ownership.
Very funny film about the cultural clash between Japanese and American management of a struggling car manufacturing plant in Detroit. Comedy gold with Michael Keaton, Ken Watanabi, and John Goodman.
This would of been big news in 1980
Isn’t this a monopoly?
"The Japanese? Those sandal-wearing goldfish tenders??" – Clifford Burns
Ok but what is possibly going to happen with Slovak steel plant in Europe?
Asianometry im getting ads targeted to 40 year olds since I started watching your videos 😢 I’m 23.
they buy our us steel but they won’t buy our rice? 🤦♂️🤦🏻. mr remengton steel?
speaking of companies being bought out by foreign companies, marshall (the british audio equipment company well known for its guitar amps) was recently bought out by a chinese venture capital company
i also recently found out that the japanese bought 7-11 too lol
how much of Nippon Steel is actually owned by Japanese people or organizations? I think We tend to conflate nation states with multinational corporations that have shareholders scattered across the globe.
Rather the Japs than the ChiComs. If our leaders are going to sell out, good riddance. These traitors don't deserve the positions they control.
Thyssen Krupp also was once a very large steal producer and is now facing challenges
So Japan owns our manufacturing, China owns our real estate and Brazil owns our food production… surely this will end well
"he likes a deal" … thats what u call a mob shakedown… a deal?!!?!? thumbs down
Im kinda surprised that the usa wouldnt start the process of nationalizing parts of the steel industry within america as its a national security based commodity that will be needed in extreme amounts should there be war with china.
Steel oversupply globally is not a bad thing when you account for the likelihood of global war and how its better to have it and not need it then need it and not have it.
Additionally if the fed put an investment stake into us steel manufactures they could both curb the costs on national infrastructure projects and military use as well as create jobs within that segment of the sector that are high-paying.
I thought Donny was going to b the American job champion. SUCKERS U ARE FUCKED HAH HAH AMERICA
Coming from a Pittsburgher in Japan, I really appreciate the effort you put into your research. I've heard talk of the buyout from extended family, but never knew the background. Hopefully this gives a second wind to the nearly dead steel industry of the "steel city".
As far as I am concerned this industry sb nationalized. We MUST have this industry. It cannot be allowed to fail and should not ever be controlled by a foreign entity. There are very few instances in which I believe nationalization is a good idea. This is one of them without any doubt, but only if it proves to be impossible to profit from.
What are we even doing? Awful move by US
Simply because you skipped all of the unnecessary backstory you have ironed a subscription the first documentary channel that actually knows what we want
"But I'm gonna skip all that"
I laughed way too fucking hard at that 😂😂
Man, I'm glad the united states and japan could work out a deal. A shame we just hit them with 25% sweeping tariffs AGAIN.
Unions, once being allies to the working class… Are now working against the people, in order to maintain their political clout.
Leave it to the japs to bring pride back to American manufacturing lol
70% of all tonnage of steel today is made in China.
Simply stated 50% of all things made have steel as a core component.
Oh, no steel making you're ability to protect your nation is destroyed.
Way better that the Japanese own it then anyone else
SMES Tiers and Levels Exception. APPLICABLE and RECONCILABLE in the Financial and Manufacturing years date________dated______to date________, Reason:Japan's Inventories, Assets Supplies in Metal, Composites & Indices Generation, Reconciliation and Trial Balances, attested by the Sectors, Private and Public Registrations, Incorporation Standards only, Rights of Ownership, U.S-Japan Heritage-Relations. Tierage, Thank you. Respectively:Tier 4, Warranties and Support Services. ****Non AI/Fintech standards of Excellence, Protocols for Quality, Quantity of Services, Products, and Goods. Est. All Rights Reserved. Non Deletion, Forfeiture. ********IMPORTANT******Haik!*******
Carbon is such a scam now….
American steel industry: At Least We Aren't Britain!™